FINANCE

Revolutionizing Financial Product Sales with Strategic Lead Generation.

How a leading finance company optimized lead generation across Google, Bing, and Meta using AI forecasting and continuous budget optimization

-30%

Cost per Lead

+40%

Efficiency Gains

1- THE CHALLENGE

Overcoming High Lead Costs and Budget Complexity

A leading finance company aimed to boost product sales through impactful lead generation across platforms like Google, Bing, and Meta.

Goals:

  • High costs and lack of insights into global expenditure
  • Challenges in budget allocation for lead generation
  • No clear visibility into which channels drove qualified leads
  • Budget wasted on underperforming campaigns

2- OUR SOLUTION

Advanced Analytics for Optimal Lead Generation

The company embraced advanced analytics tools to tackle these challenges, implementing a comprehensive two-pronged approach powered by AD cube’s AI platform.

AI Forecasting
and Planning

Utilized a powerful forecasting tool to determine an optimal budget, striking the right balance between lead volumes and cost per lead.

AI Continuous Budget Optimization

Implemented continuous budget optimization, dynamically adjusting budgets for each advertising group based on market dynamics, user behavior, and competition.

3- THE RESULTS

Remarkable Cost Reduction and Efficiency

Qualitative Results:

  • Shifted from narrow focus on subproblems to comprehensive strategic vision
  • Moved from unqualified leads to meaningful KPIs
  • Enabled real-time data-driven decisions
  • Improved lead quality while reducing costs

-30%

Cost per Lead

+40%

Efficiency

Drastically reduced time spent on budget management and reporting

ANALYZED ELEMENTS

What does Creative DNA detect?

1

Connect & Select

Connect Meta, Google, Amazon — choose campaigns to analyze. Setup takes minutes, results start immediately.

2

Analyze your Creatives

Set tags like “with CTA” or “discount codes” — AI automatically creates clusters for images and videos alike.

3

Get Insights

View real-time performance analytics and receive actionable recommendations that continuously refine as data flows in.

Product Recognition

Categories, packaging and branding elements recognized and tagged automatically.

Text & Copy (OCR)

All text within images and videos extracted via OCR and analyzed for messaging effectiveness.

Setting Detection

Indoor/outdoor, backgrounds and environments classified to understand what resonates.

FEATURE 01

AI Auto Tagging

AI automatically labels every creative element in your images and videos — with zero manual input. From colors to CTAs, every detail is catalogued instantly.

  • Instant tagging on upload — no human effort required
  • Detects visual, textual, and contextual attributes
  • Consistent, unbiased classification at scale

FEATURE 02

Analysis & Comparison

Define custom clusters and compare creative performance across an unlimited number of campaigns. Find exactly which creative attributes drive your best-performing ads.

  • Unlimited campaign comparisons in one view
  • Side-by-side breakdown by creative attribute
  • Spot winning patterns and replicate instantly

FEATURE 03

Clustering

Group similar creatives into meaningful clusters for deep performance analysis. Understand which creative families work, which don’t, and what separates your winning ads.

  • AI-generated clusters by visual and copy similarity
  • Performance scores per cluster, not just per ad
  • Identify underperforming creative types instantly

FEATURE 04

Data-driven Recommendations

Receive updated, specific, and actionable recommendations based on your real performance data. The AI continuously learns and refines its suggestions.

  • Recommendations updated in real time
  • Suggestions tied to your own campaign results
  • Actionable next steps, not just data dumps

IMPACT

Creative DNA
by the numbers

Real results from teams using data-driven creative optimization. Stop wasting budget on creatives that don’t convert.

IMPACT

30–60%

Average campaign efficiency increase with data-driven creative optimization.

TIME SAVED

70%

Manual work hours eliminated through automated content analysis.

AVAILABILITY

24/7

Analytics update continuously in real time as new data arrives.

MANUAL TAGGING

0

Zero manual effort required — AI handles everything from day one.

Ready to let data drive your creative strategy?

Join the teams that have already stopped guessing and started winning with Creative DNA.

Book a Demo